Our Story
Welcome to 1971 Hook - premium hot pepper sauce born in the Hudson Valley, New York.
The Legend
The name 1971 pays homage to one of boxing's greatest moments - the legendary "Fight of the Century" between Muhammad Ali and Joe Frazier at Madison Square Garden on March 8, 1971. Like that historic bout, our sauces pack a punch while embodying the spirit of resilience, authenticity, and going the distance.
Simple, Clean, Powerful
We believe great hot sauce doesn't need a long ingredient list. Our sauces are made with just three core components:
- Fresh Peppers - Sourced from local Hudson Valley farms
- White Vinegar - For that perfect tang
- Salt - Pure and simple
No artificial preservatives. No unnecessary additives. Just honest heat.
The Hook
Like Frazier's legendary left hook that shook the boxing world, our sauces are designed to make an impact. Every bottle delivers bold flavor that hits you just right.
Get in Touch
We love hearing from fellow hot sauce enthusiasts. Reach out anytime at [email protected].